Difference between revisions of "Shukla2020"

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Shukla2020
BibType ARTICLE
Key Shukla2020
Author(s) Sangeeta Shukla, Rajita Shukla
Title The pragmatics of Indian political apologies: Sorry, but not sorry
Editor(s)
Tag(s) Discursive Psychology, discourse analysis, apology, politeness theory, political discourse, pragmatics, public discourse, face, Indian, politics
Publisher SAGE Publications Ltd
Year 2020
Language
City
Month nov
Journal Discourse & Society
Volume 31
Number 6
Pages 648–669
URL Link
DOI 10.1177/0957926520939688
ISBN
Organization
Institution
School
Type
Edition
Series
Howpublished
Book title
Chapter

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Abstract

While there is a considerable body of research on the pragmatics of apology across the globe, the Indian apology discourse has received hardly any attention from scholars. Political apologies particularly, have been neglected as an important area of research in India. The act of tendering public political apologies, which was almost absent from the Indian repertoire, is an emerging trend in India. This article aims to identify the salient characteristics of Indian political apologies by contextual analysis of the apology texts and is a first of its kind as far as known to the authors. Indian political leaders use evasion and manipulation in apology utterances to avoid an explicit apology. The graver the transgression, the greater the hesitation to offer an explicit apology. We suggest that the categorization of political apologies should take into consideration the stature of the political apologizer also and not just the magnitude of the offence, as this can have a significant impact on the apology behaviour.

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