Heath2014

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Heath2014
BibType BOOK
Key Heath2014
Author(s) Christian Heath
Title The Dynamics of Auction: Social Interaction and the Sale of Fine Art and Antiques
Editor(s)
Tag(s) EMCA, Auction, Multimodality
Publisher Cambridge University Press
Year 2014
Language
City Cambridge
Month may
Journal
Volume
Number
Pages 264 pp.
URL Link
DOI
ISBN 9780521756426
Organization
Institution
School
Type
Edition
Series Learning in Doing: Social, Cognitive and Computational Perspectives
Howpublished
Book title
Chapter

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Abstract

Each year art and antiques worth many billions of pounds are sold at auction. These auctions consist of numerous, intense episodes of social interaction through which the price of goods rapidly escalates until sold on the strike of a hammer. In this book, Christian Heath examines the fine details of interaction that arises at auctions, the talk and visible conduct of the participants, and their use of various tools and technologies. He explores how auctioneers, buyers and their representatives are able to transact the sale of goods worth anything from a few dollars through to many millions in just seconds. Heath addresses how order, trust, and competition are established at auctions and demonstrates how an economic institution of some global importance is founded upon embodied action and interaction. The analysis is based on video recordings of sales of art and antiques gathered within a range of national and international auction houses in Europe and the United States.

Notes