Stokoe2013

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Stokoe2013
BibType ARTICLE
Key Stokoe2013
Author(s) Elizabeth H. Stokoe
Title Applying findings and creating impact from conversation analytic studies of gender and communication
Editor(s)
Tag(s) EMCA, applied, interaction, institutions, conversation analysis, applied research, impact
Publisher SAGE Publications
Year 2013
Language
City
Month
Journal Economic and Industrial Democracy
Volume 34
Number 3
Pages 537–552
URL Link
DOI 10.1177/0143831x13489043
ISBN
Organization
Institution
School
Type
Edition
Series
Howpublished
Book title
Chapter

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Abstract

Studies of workplaces frequently focus on gender, investigating and challenging inequality. In that many studies start with ‘gender’ as a taken-for-granted category, measuring gender differences in organizational life, or interviewing participants to elicit accounts of their employment experiences, they exaggerate and even create stereotypical ‘common knowledge’ about gender. In contrast, this paper illustrates a conversation analytic approach which can show if, when, and how, gender becomes consequentially relevant within any given communicative encounter. Drawing on a large corpus of institutional interaction, the paper demonstrates two things: that (1) robust claims about the gendering of social life can be made once those claims are grounded in what people actually do; and (2) systematic patterns in people’s endogenous orientations to gender can be found in communication. Finally, the paper showcases a real-world application of conversation analytic work, demonstrating the impact and relevance of such research programmes for understanding everyday gendered social life.

Notes