Liberman2012b

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Liberman2012b
BibType ARTICLE
Key Liberman2012b
Author(s) Kenneth Liberman
Title The phenomenology of coffee tasting: lessons in practical objectivity
Editor(s)
Tag(s) EMCA, coffee tasters, video analysis
Publisher
Year 2012
Language
City
Month
Journal Etnografia e ricerca qualitativa
Volume
Number 1
Pages 35–58
URL Link
DOI 10.3240/36881
ISBN
Organization
Institution
School
Type
Edition
Series
Howpublished
Book title
Chapter

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Abstract

The coffee industry must identify the flavor characteristics of coffees in an objective way, so that their purchases and marketing world-wide can proceed with competence; yet the taste of coffee is a subjective phenomenon. Coffee tasters and industry managers employ a number of practices for determining the tastes of coffees objectively, and some of them are more successful than others. Based upon videotaped tastings in Panama, Italy, and the US Pacific Northwest, this ethnomethodological study examines the practical objectivity at work in the industry and describes the local details of the collaborative production of objective descriptions of coffee.

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