Frobenius2011

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Frobenius2011
BibType ARTICLE
Key Frobenius2011
Author(s) Maximiliane Frobenius
Title Beginning a monologue: The opening sequence of video blogs
Editor(s)
Tag(s) EMCA, CMC, Computer-mediated communication, Vlog, Video blog, Monologue, Opening
Publisher
Year 2011
Language English
City
Month
Journal Journal of Pragmatics
Volume 43
Number 3
Pages 814–827
URL Link
DOI 10.1016/j.pragma.2010.09.018
ISBN
Organization
Institution
School
Type
Edition
Series
Howpublished
Book title
Chapter

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Abstract

This study investigates the beginning sequences of video blogs, a relatively new form of computer-mediated communication. It analyzes spoken language with regards to the three salient factors that shape the situation the passages under analysis occur in: (1) it is monologic language, (2) the passages are opening sequences, (3) the passages are taken from a CMC context. As a result, the paper provides a taxonomy of practices commonly used in this setting. Furthermore, I demonstrate that speakers develop and borrow strategies to compensate for the missing interlocutor. Openings in video blogs do not necessarily have the same functions as conversational openings in other settings. They represent an interactional element to encourage viewers to respond via the interactive feature embedded in the website, and they work toward identity construction.

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