Due2014
Due2014 | |
---|---|
BibType | ARTICLE |
Key | Due2014 |
Author(s) | Brian Due |
Title | The development of an idea in a context of rejection |
Editor(s) | |
Tag(s) | EMCA, Multimodality, Workplace |
Publisher | |
Year | 2014 |
Language | |
City | |
Month | |
Journal | Semiotica |
Volume | |
Number | 202 |
Pages | 207–240 |
URL | Link |
DOI | 10.1515/sem-2014-0036 |
ISBN | |
Organization | |
Institution | |
School | |
Type | |
Edition | |
Series | |
Howpublished | |
Book title | |
Chapter |
Abstract
On the basis of a single case analysis of a meeting in a Danish company, the article shows how participants cooperate and draw on different semiotic resources in their co-construction of a new idea. Thus, the article provides detailed descriptions of the first phase of an innovation process. The analysis is conducted on the basis of a video-ethnographic method and tools from multimodal studies and conversion analysis. The article shows how a new idea is constructed in a context of rejection by participants' affiliated response and distribution of cognition.
Notes