Mulkay1993
| Mulkay1993 | |
|---|---|
| BibType | ARTICLE |
| Key | Mulkay1993 |
| Author(s) | Michael Mulkay, Colin Clark, Trevor Pinch |
| Title | Laughter and the profit motive: the use of humor in a photographic shop |
| Editor(s) | |
| Tag(s) | EMCA, Institutional talk, Laughter, Humor, Customer Service, Negotiations |
| Publisher | |
| Year | 1993 |
| Language | |
| City | |
| Month | |
| Journal | Humor |
| Volume | 6 |
| Number | 2 |
| Pages | 163–193 |
| URL | Link |
| DOI | 10.1515/humr.1993.6.2.163 |
| ISBN | |
| Organization | |
| Institution | |
| School | |
| Type | |
| Edition | |
| Series | |
| Howpublished | |
| Book title | |
| Chapter | |
Abstract
Notes
Detailed examination of videotaped interaction in a natural setting is used to show how people employ humor in the course of economic negotiation. It is argued that humorous conduct has distinctive features which help participants to deal with some of the interactional difficulties that occur during face-to-face bargaining. These difficulties are shown to be structurally generated in the case under study, and it is proposed that in this setting participants initiate humor in accordance with their position in the pattern of structured social relationships. It is suggested that the systematic study of humor is an effective way of exploring some of the recurrent, structurally produced problems that people experience in the course of their serious, everyday lives.
