The Hard Sell: “Patter Merchanting” and the strategic (re)production and local management of economic reasoning in the sales routines of Market Pitchers
by Trevor Pinch, Colin Clark
Reference:
Trevor Pinch, Colin Clark, (1986), "The Hard Sell: “Patter Merchanting” and the strategic (re)production and local management of economic reasoning in the sales routines of Market Pitchers", Sociology, vol. 20, no. 2, pp. 169–191.
Bibtex Entry:
@ARTICLE{Pinch-Clark1986,
  author = "Trevor Pinch and Colin Clark", 
  doi = "10.1177/0038038586020002002", 
  keywords = "EMCA, Economy", 
  journal = "Sociology", 
  number = "2", 
  pages = "169–191", 
  title = "The Hard Sell: “Patter Merchanting” and the strategic (re)production and local management of economic reasoning in the sales routines of Market Pitchers", 
  url = "https://journals.sagepub.com/doi/abs/10.1177/0038038586020002002", 
  volume = "20", 
  year = "1986", 
}