Armon2018

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Armon2018
BibType ARTICLE
Key Armon2018
Author(s) Rony Armon
Title Interactional alarms: experts’ framing of health risks in live broadcast news interviews
Editor(s)
Tag(s) EMCA, Health communication, News interviews, Live broadcast
Publisher
Year 2018
Language English
City
Month
Journal Health Communication
Volume 33
Number 10
Pages 1257–1266
URL Link
DOI 10.1080/10410236.2017.1351267
ISBN
Organization
Institution
School
Type
Edition
Series
Howpublished
Book title
Chapter

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Abstract

This study examined how experts frame health risks in real-time interactions with journalists. Though there is evidence that experts influence media framing of health risks, the ways they respond to journalists’ agendas in real-time interactions have yet to be explored. This paper examines instances of risk assessment extracted from a corpus of news interviews to determine how expert assessments were requested and provided. The analysis reveals that experts rarely deliver their assessments neutrally but rather treat these exchanges as opportunities for framing or reframing the topic. Their framing is shown to be responsive to journalistic agendas and to those who experts understand to be accountable when their assessment is elicited. These findings suggest ways in which news interviews can be useful in health communication. The implications for experts, journalists, and public information officers who plan to use interviews for this purpose are discussed.

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